Home

Annual Reports

Overview

Cooperators

Accomplishments

Usefulness

Work Plan

Publications

 

ANNUAL REPORT OF COOPERATIVE REGIONAL PROJECTS
Supported by Allotments of the Regional Research Fund, 
Hatch Act, as Amended August 11, 1955 
January 1 to December 31, 2001 

Project S-290 (formerly S-103): Technical and Economical Efficiencies of Producing and Marketing Landscape Plants

PUBLICATIONS

Barton, et. al. 2001.  “Establishing and Operating a Garden Center:  Requirements and Costs” 2nd edition. NRAES, in press.

 

Behe, B.K.  2001.  Successful Sales Strategies.  Michigan Certified Nursery Manual.  Chapter 18, pages 1-5.  Michigan Nursery and Landscape Association.  Okemos, MI.

 

Behe, B.K.  2001.  Displays: Your Silent Salesperson.  Michigan Certified Nursery Manual.  Chapter 19, pages 1-4.  Michigan Nursery and Landscape Association.  Okemos, MI..

 

Brooker, John R., David B. Eastwood, and Bill Klingeman,  “Added Value of a Powdery Mildew Resistant Dogwood,” Proceedings of Research Conference, Southern Nursery Association, 45th Annual Report, 2001.

 

Hall, Charles R. and Melissa K. Jupe, "The Economic Impact of the Nursery Industry in Texas," Proceedings of Southern Nurserymens Associations Research Conference Forty-Sixth Annual Report, Volume 46, 2001.

Hall, Charles R., "An Image Assessment of Blooming Colors Nursery, Coppell, Texas," Texas Agricultural Extension Service, August, 2001.

Hall, Charles R. " The Economic Impact of the Green Industry in Texas," Final contract report for the Texas Nursery and Landscape Association, http://agecon.tamu.edu/faculty/hall/impact/impactstudy2000.html, January 2001.

Haydu, John J., Alan W. Hodges and John L.Cisar.  2001.  Trends in Florida’s Nursery Industry: A Financial Assessment of the 1990's.  Proceedings of the Hawaii Conference on Business, Vol.II (H39-53), Honolulu, June 2000.

 

Haydu, John J. and Alan W.  Hodges.  2001. Market Expansion Strategies for Turfgrass Producers in the Central United States. Economic Information Rpt. EI 01-04,  Food & Res. Econ., IFAS, University of Florida, February, 25 pp.

 

H  Haydu, J.J. and A.W. Hodges. Developing Markets for Turf Producers in the Eastern United States.  Acta Horticulturae, 536: 499-505, Sept. 2000.

Haydu, J. and A. Hodges. Maximizing Your Marketing Strategy. Ornamental Outlook, pp. 18-19, Apr. 2001.

Heilig, J. and B.K. Behe.  2001.  Consumer Preferences for Alternative Table-top Christmas Trees.  Southern Nursery Association Research Conference Proceedings.  45:519-522.

Hinson, Roger and Wade Hampton. “Differences Between Mail Survey Respondents and Non-Respondents in La’s Trade Flows and Marketing Practices Survey”.  Proceedings of the Southern Nurserymens’ Association Research Conference, Vo. 46, 2001, pp 546-549.

 

Hodges, Alan W. and John J. Haydu.  2001.  Structural Change in Florida's Ornamental Plant Nursery Industry, 1989 to 1999.  Proceedings of the Hawaii Conference on Business, Vol.II (H108-121), Honolulu, June 2000.

 

Hodges, Alan W.  and John J.  Haydu.  2001.  Competition in the Horticultural Container Market in the Southeastern United States.  Economic Report ER 01-2,  Food & Res. Econ., IFAS, University of Florida, 31 pp., March 2001.

 

Hodges, A. and J. Haydu. Economic Impact of Florida’s Environmental Horticulture Industry. Acta Horticulturae, 536: 251-259, 2000.

 

Hodges, A. and J. Haydu. Economic impact of Florida’s Environmental Horticulture Industry. Journal of Environmental Horticulture, 18(3): 123-127, 2000.

 

Hodges, A. Ornamental Plants, in Outlook 2001, Fla. Food & Resource Economics (newsletter), Dec. 2000.

 

Hodges, A. and J. Haydu. Business Analysis for Nurseries. Ornamental Outlook, pp. 20, 22, 24, 27, Apr. 2001.

 

H          Hodges, A. and J. Haydu. Using Business Analysis in Ornamental Plant Nurseries. University of Florida/IFAS, electronic document FE274 (EDIS), 5 pages, May 2001.

 

 

Holcomb, G., A. Owings, D. Pollet, R. Hinson, E. Bush, J Kuehny, J. McCrimmon, S. Joohnson, P. Cox, D. Bates and T. Raiford. “Horticulture in the City”. Louisiana Agriculture, LSU Agriculture Center, Vol 44, Number 2, Spring 2001.

 

Hampton, Wade. Trade Flows and Marketing Practices of Louisiana and Gulf States Nurseries.  A Thesis directed by Roger Hinson.

 

Kelley, K.M., B.K. Behe, J.A. Biernbaum, and K.L. Poff.  2001.  Consumer Preference for Edible Flower Color, Container Size, and Price.  HortScience 36(4):801-804.

 

Kelley, K.M., B.K. Behe, J.A. Biernbaum, and K.L. Poff.  2001.  Consumer and Professional Chef Perceptions of Three Edible Flower Species. HortScience 36(1):162-166.

 

Klingeman,  William E., John R. Brooker, David B. Eastwood,  John B. Riley, Bridget K. Behe,  Patricia Knight, Consumer Perceptions of Landscape Characteristics, Disease and Pest Problems, and the Value of Powdery Mildew Resistant Dogwood, Research Series 07-01, Department of Agricultural Economics, November, 2001.

 

Moore, E.H., B.K. Behe, F.S. Carter, and A.C. Cameron.  2001.  Consumer Perceptions and Preferences for Selected Traditional Flower Pot Plants and Forced Perennials.  HortScience 36(3):428.

 

Moore, E., B.K. Behe, and K.M. Kelley.  2001.  Why Consumers Buy Potted Flowering Plants: A Focus Group Study of Master Gardeners.  Southern Nursery Association Research Conference Proceedings.  45:516-518.

 

Stegelin, F, S. Turner and P. Knight.  “State Plant Promotion Programs: Histories and Perspectives.” Proceedings of the Southern Nurseryman’s Association Research Conference Forty Sixth Annual Report 2001., p.539-541.

 

Uva, W.L., T.C. Weiler and R.A. Milligan. 2001. Economic Analysis of Adopting Zero Runoff Subirrigation Systems in Greenhouse Operations in the Northeast and North Central United States. HortScience 36(1):167-173.

Uva, W.L. and S. T. Richards, 2001. Greenhouse Business Benchmarking and Competitiveness Analysis. HortScience 36(3): 427.

Uva, W.L. 2001, New York Economic Handbook 2001 - Chapter 10 Vegetables and Chapter 11 Ornamentals. E.B. 2001-16, Dept. of Applied Economics and Management, Cornell University, Ithaca, New York.

Uva, W.L. (editor)  2001, SMART Marketing: A Compilation of SMART Marketing Articles, November 1999 - September 2001.  E.B. 2001-17, Dept. of Applied Economics and Management, Cornell University, Ithaca, New York.

Uva, W.L. 2001. Pricing for Success. Proceedings from the Building a Farmers’ Marketing Business Workshop, February 5-6, 2001, Owego, New York. The Farmers’ Market Federation of New York.