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ANNUAL REPORT OF COOPERATIVE REGIONAL PROJECTS
Supported by Allotments of the Regional Research Fund,
Hatch Act, as Amended August 11, 1955
January 1 to December 31, 1997

PROJECT: S-103, TECHNICAL AND ECONOMICAL EFFICIENCIES
OF PRODUCING AND MARKETING LANDSCAPE PLANTS

 

PUBLICATIONS

Redman, P.B., B.K. Behe, J.M. Dole. 1997. Consumers Prefer Red Poinsettia Cultivars. HortTech.7:438-441.

Becker, W.A., B.K. Behe, J.L. Johnson, C.D. Townsend, and K.K. Litzenberg. 1997. Consumer Perceptions of Service Quality in the Texas Retail Floral Industry. HortSci. 32:318-323.

Hudson, J. B.K. Behe, H.G. Ponder, W.E. Barrick. 1997. Consumer Perceptions and Expectations of Garden Center Product and Service Quality. J. Env. Hort. 15:12-15.

Behe, Bridget, Robert Nelson, Susan Barton, Charles Hall, Steve Turner, and Charles Safley. 1997. "Consumer Preferences for Geranium Flower color, Leaf Variegation, and Price in Five U.S. Markets." HortSci.32:509.

Evans, M.R. and R.L. Harkness. 1997. "Growth and development of Euphorbia pulcherrima and Pelargonium x hortorum in shredded rubber-containing substrates." HortScience. 32:874-877.

Harkess, R.L. and Lyons, R.E. 1997. "A comparison of seed rate, spacing, and weed control methods in the Virginia Tech Transplanted Meadow." HortTechnology. 7:39-41.

Haydu, John J. and Richard J. Beeson 1997. "The Economic Feasibility of Microirrigating Container Grown Landscape Plants." Journal of Environmental Horticulture. 15 (1):23-29.

Haydu, J.J., A.W. Hodges, P.J. van Blokland, and J.L. Cisar. 1997. "Economic and Environmental Adaptations in Florida's Golf Course Industry: 1974-1994." Journal of International Turfgrass Research. 8(1):1109-1117.

Hodges, A.W., J.J. Haydu, and P.J. van Blokland. 1997. Employment and Value Added in Florida's Turfgrass Industry." Journal of International Turfgrass Research. 8(1):1117-1126.

Williams, K.E., J.L. Cisar, G.H. Snyder, and J.J. Haydu. "Turf Response to an N Release from New Coated Urea Fertilizers." Journal of International Turfgrass Research. 8(1):925-937.

van Blokland, P.J., J.J. Haydu and A.W. Hodges. "Measuring the Economic Contribution of Florida's Turfgrass Industry Using a Value Added Methodology." Journal of International Turfgrass Research. 8(1):1127-1133.

Maynard, B. and W.A. Johnson. 1997. Controlling rooting-out of B&B stock during storage. J. Environmental Hort. 15(2):111-114. URI AES Contribution #3442.

Maynard, B.K. 1997. rooting-out of B&B Stock: A Solution Using copper-Treated Burlap. Yankee Nursery Quarterly. 7(1):9-11.

Holt, T.A. and B.K. Maynard 1997. Demonstrating the Treatment of Nursery and Aquaculture Effluent with Ornamental Plants. Yankee Nursery Quarterly. 7(2):3-6.

 

Accepted Full Length Articles:

Barton, S.S, J.R. Brooker, C.R. Hall, S.C. Turner. 1997. Review of Consumer Preference Research in the Nursery and Landscape Industry. Journal of Environmental Horticulture (accepted).

 

Submitted Full Length Articles:

 

Barton, S.S., T. Ilvento and J. Mercer. 1997. Educational Needs of the Nursery Industry in Delaware. HortTechnology (submitted).

Hinson, R. And W. Harrison. "The Green Company: A Case of Labor Management and Employee Empowerment in a Small Business". Submitted to The International Food and Agribusiness Management Review, in review.

 

Abstracts:

Baqir, M. and R.L. Harkess. 1997. Zinc uptake by Pelargonium x hortorum grown in shredded tire rubber amended media. HortScience. 32:485.

Burney, L. and R.L. Harkess. 1997. Late season establishment of annuals. HortScience 32:485.

Hahne, K.S. and R.L. Harkess. 1997. Cell-pack size and spacing requirements for the transplanted floral meadow. HortScience. 32:485.

Rawson, J.M. and R.L. Harkess. 1997. Pinching of Lagerstroemia for use as a potted florist crop. HortScience. 32:470.

Maynard B.K.1997 "Using Cupric Hydroxide to Reduce the rooting-out of B&B Stock During Storage." HortScience 32(2):455.

Maynard B.K.1997 "The Effect of Substrate pH on the Rooting of Rhododendron with Subirrigation." HortScience 32(2):447.

 

Proceedings:

 

Stegelin, Forrest. (1997). "Management Assistance Needs for Production and Wholesale Nurseries." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:271-273.

Stegelin, Forrest. (1997). "Serious Business Problems and Critical Technical Assistance Needs among Retail Nurseries." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:403-406.

Turner, Steven C. (1997) "The Stability of Target Markets for Retail Outlets of Landscape Plants." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report.42:400-402.

R. T. Fernandez, T. Whitwell, W.B. Miller III, E.S. Gibson, and K.C. Petroskey. "Using the WWW to Provide Information to the Nursery Industry." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:4274-275.

Garber, M.P. "University Programs to Support the Nursery Industry." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report.42:374-377.

T. Glasgow, C. Safley, T. Bilderback, and T. Johnson. "Consumer Perceptions of Plant Quality." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:378-380.

Behe, B. P.Redman, and J. Dole. "Consumer Preferences for Poinsettia." Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:383-385.

Nelson, R. and B. Behe. "How important are Flower Color, Leaf Variegation, and Price in the Consumer's Decision to Purchase Geraniums?" Proceedings of the Southern Nurserymen's Association Research Conference, Forty-Second Annual Report. 42:386-388.

Britt, C.H. and R.L. Harkess. 1997. "Shredded tire rubber as a media amendment in the production of fall chrysanthemums." Proc. Southern Nurserymen Assoc. Res. Conf. 42:28-31.

Burney, L. and R.L. Harkess. 1997. "Evaluation of Impatiens for late season color in the landscape." Proc. Southern Nurserymen Assoc. Res. Conf. 42:490-493.

Rawson, J.M. and R.L. Harkess. 1997. "Growth and flowering of Lagerstroemia in response to photoperiod and fertilization rates." Proc. Southern Nurserymen Assoc. Res. Conf. 42:38-43.

 

Experiment Station Bulletins:

Maynard, B. 1997. Rhode Island Nursery Stock Source List, Second Edition, URI, College of Resource Development Contribution No. 2974.

 

Extension Bulletins and Research Reports:

Johnson, Doyle. FLO-97, "Floriculture and Environmental Horticulture Situation and Outlook Report". U.S.D.A., Economic Research Service. October 1997.

Haydu, J.J. A.W. Hodges and P.J. van Blokland, 1997. "The Value of Turfgrass to Florida," Turfgrass Review, IFAS, University of Florida.

Hodges, A.W., Satterthwaite, L., and J.J. Haydu. 1997. "Business Analysis of Ornamental Plant Nurseries In Florida, 1995." Economic Information Report 97-3, Food & Resource Economics Department, IFAS, University of Florida.

Brooker, John R. and Willard T. Witte, Marketing Practices and Structural Changes in Tennessee's Nursery Industry," RR 97-10, The University of Tennessee Agricultural Experiment Station, Knoxville, April, 1997.

Hinson, R. And D. Hughes. "Nursery and Turf Crop Industry: Adding Value to Louisiana's Economy." Louisiana Agriculture, LAES, Louisiana State University Agricultural Center, La. State Univ., Baton Rouge, Vol. 40, No. 2, 1997, p29-31.

Hughes, D. And R. Hinson. The Value of the Ornamental Plants and Turfgrass Industries to the Louisiana Economy. DAE No. 708, Department of Agricultural Economics and Agribusiness, LAES, LSU Agricultural Center, La. State Univ., Baton Rouge, Feb. 1997.

Hughes, D. and R. Hinson. "Louisiana's Green Industry: The Impact". Louisiana Rural Economist, Department of Agricultural Economics and Agribusiness, College of Agriculture, La. State Univ., Baton Rouge, Vol. 59, No. 2, 1997, pp 2-5.

Maynard, B. 1997. Rhode Island Nursery Stock Source List, Second Edition, URI, College of Resource Development Contribution No. 2974.

 

Theses/Dissertations:

Hahne, K. 1997. Evaluation of plug size and transplant spacing on landscape performance of the transplanted floral meadow. M.S. Thesis. Mississippi State University

 

Newspaper, Magazines, etc.:

Behe, Bridget. 1997. Marketing Bedding Plants to Today's Consumers. Greenhouse Product News 7(7):18-19.

Behe, Bridget K. and Jay T. Hudson. 1997. Customer Perceptions of Garden Center Product and Service Quality. Southeastern Floriculture 7:8-11.

Behe, Bridget and Wayne Becker. 1997. Florists Offer High Quality Services - And There's Still Room to Improve! Ohio Florists' Association Bulletin 807:8-11.

Behe, Bridget K. 1997. It's Time to Take Stock of the Bedding Plant Industry. GMPro (Marketing Column) 17:53-55.

Behe, Bridget, and Wayne Becker. 1997. Florists Offer High Quality Services - And There's Still Room to Improve. Ohio Florists' Association Bulletin 807:8-11.

Brooker, John R., "Economic Value of the Green Industry: Is Tennessee Keeping Pace?," Tennessee Nurserymen's Association, Inc. Newsletter, McMinnville, 7:35(1997):18.

Brooker, John R., "National Distribution of Tennessee's Landscape Plants," Tennessee Nurserymen's Association, Inc. Newsletter, McMinnville, 7:3(1997).

Maynard, B.K. Planting: Get It Right the First Time. URI GreenShare Newsletter, 2(1), Summer, 1997.

 

Other:

Barton, S.S. 1997. How to Find and Hire Excellent Personnel. A profit Building Series by GCA. Vol. 4 No. 3.

Barton, S.S. 1997. Advanced Marketing for Little Dollars. D.A.N. News, Vol. 12 No. 1:7-8.

Barton, S.S. 1997. Managing Trees to Reduce Risk. D.A.N. News, Vol. 12 No. 1:9-10.

Barton, S.S. 1997. How to Create Effective Direct Mail. A Profit Building Series by GCA. Vol. 4 No. 2.

Barton, S.S. 1997. Display Gardens. Garden Center Marketing and Merchandising, May 1997.

Barton, S.S. 1997. Marketing Bird Products. Garden Center Magazine, March 1997.

Barton, S.S. 1997. Selling Statuesque Scenery. American Nurseryman, January 15, 1997, p. 68-75.

Barton, S.S. 1997. How to Create Effective Print Ads. A Profit Building Series by GCA. Vol. 4 No. 1.